Lily is the Digital Content Administrator at The CW Network.
The CW Television Network is a joint venture between the CBS Entertainment Group and WarnerMedia, the parent company of Warner Bros. The network's name is an abbreviation derived from the first letters of the names of its two parent corporations (CBS and WarnerMedia).
As a Digital Content Administrator at The CW Network Lily planned and published content for CW and CW Seed live linear channel and coordinate with content providers for ongoing delivery of content. She created an editorial to support CW Digital and CW Seed. This includes copywriting and design work for websites, social media apps, digital affiliates, distribution partners, and promotional partners. Develop innovative digital marketing experiences and drive engagement to grow audiences across all social and digital platforms. She also helped manage content calendar and social presence for assigned shows on social media platforms such as Instagram, Facebook, Twitter, TikTok, etc. She worked collaboratively with internal and external teams to execute creative concepts and marketing strategies.
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